Bengaluru-based BlueStone Jewellery and Lifestyle, known for its contemporary jewellery brand BlueStone--will launched its initial share sale on Monday, August 10. The company has fixed the price band for the public issue between Rs 492 and Rs 517 per share.
The IPO will be open for subscription from August 11 to August 13, 2025. It consists of a fresh issue of shares worth Rs 820 crore and an offer for sale (OFS) of 1,39,39,063 equity shares, valued at approximately Rs 720.65 crore at the upper price band. The total issue size is estimated at Rs 1,540.65 crore. Existing shareholders participating in the OFS include Kalaari Capital Partners II, LLC, Saama Capital II, Ltd., Sunil Kant Munjal and other partners of Hero Enterprise Partner Ventures, among others.
Ahead of the opening, the company raised Rs 693.29 crore from anchor investors on Friday, August 8, 2025, by allotting 1,34,09,910 equity shares at Rs 517 per share. Participants in the anchor book included Amansa Holdings, SBI Life Insurance, Nippon India Mutual Fund, Goldman Sachs, Aditya Birla Sun Life Mutual Fund, HDFC Life Insurance, Societe Generale, Mirae Asset Small Cap Fund, DSP India Mutual Fund, Amundi Funds New Silk Road, PGIM India Mutual Fund, ACM Global Fund VCC, Axis Mutual Fund, and Motilal Oswal Mutual Fund.
Of the total allocation, 36,56,871 equity shares (27.27 per cent of the anchor book) were allotted to six domestic mutual funds across eleven schemes.
Lot size, allocation structure
Investors can bid for a minimum of 29 equity shares and in multiples of 29 thereafter. The offer is being made through the book-building process, with not less than 75 per cent of the net offer reserved for qualified institutional buyers (QIBs), not more than 15 per cent for non-institutional investors, and not more than 10 per cent for retail individual investors.
Funds utilisation
The company plans to use the proceeds from the fresh issue to meet working capital needs and for general corporate purposes.
Who are BRMLs?
Axis Capital, IIFL Capital Services, and Kotak Mahindra Capital Company are the book-running lead managers for the IPO.
What does BlueStone Jewellery do?
Founded in 2011, BlueStone operates 275 stores in 117 cities across 26 states and Union Territories, serving more than 12,600 PIN codes as of March 31, 2025. It runs three manufacturing facilities in Mumbai, Jaipur, and Surat.