How much does YouTube pay for 1,000 views in India? A complete guide for creator

3 hours ago 1

YouTube is no longer just a platform for entertainment, it has become a wide career option for lakhs of creators in India. Comedy, travel vlogging, finance, and tech explanations-a million videos are uploaded every day, to put it very simply. But the most common question people ask is: How much money is paid by YouTube for 1,000 views?

The main source of income for creators is through AdSense, which pays them whenever ads run on their videos. The earnings are calculated with two key metrics:

CPM (Cost Per Mille): What advertisers pay for 1,000 ad views.
RPM (Revenue Per Mille): What the creator actually receives per 1,000 video views, after YouTube keeps its 45 per cent share.
In India, CPM rates are lower compared to Western countries because advertisers here spend less. On average, creators earn Rs 30 to Rs 150 per 1,000 views depending on the content.
Entertainment & vlogging: Rs 30–60 per 1,000 views
Finance, tech, education: Rs 80–150 per 1,000 views
More views abroad, more money

What determines your earnings?

The following are some factors on which your earnings per view are based:

Add Zee Business as a Preferred Source

The genre of the videos (finance and tech pay more than entertainment)
The country where the viewers reside (foreign viewers pay more)
The ad type (skippable ads, non-skippable ads, display ads all have different rates)
Watch time and engagement (longer the watch, more ads appeared)
Season and demand (Festive seasons mean higher budgets)

Things beyond just ads

Income from YouTube is not just about ads. Many creators also make money via:

Super Chat & Super Stickers: Used by supporting fans during a live stream
Channel Memberships: Paid membership subscriptions promising exclusive perks
Brand Sponsorships: Seen as companies giving creators money to promote their products
Affiliate Marketing: Commission paid on product link sales generated via video

If your audience is in countries like the US, Canada or Europe, earnings are much higher. For example, in the US, creators can make Rs 160 to Rs 650 per 1,000 views--several times more than in India. That’s why Indian YouTubers with global audiences earn significantly more.

Example: Monthly earnings

If a channel gets 10 lakh views in a month with an average RPM of Rs 80, the monthly earning would be:

(10,00,000 ÷ 1,000) × Rs 80 = Rs 80,000

If those same views came from the US, the income could rise to Rs 3–4 lakh.

Can YouTube be a career?

Making a career on YouTube may look easy, but it takes time, effort, and creativity to build a loyal audience. Those who manage to succeed can earn lakhs, even crores. Many Indian YouTubers show that with dedication, YouTube can grow into more than just a side hustle.